"The banking industry is undergoing major changes, particularly with regard to technology and the legal framework. The new PSD2 regulations, the emergence of new players, the fintech start-ups and their arrival on the banking market are just some of the changes that have occurred or are yet to occur. That is why Erste banka founded a special start-up which is focused on these very changes and uses them productively, with KEKS Pay being a result of adjusting to new circumstances. The idea behind the app was to make it simple and available to everyone, regardless of whether they are a client of Erste banka or another bank, and to provide a solution for a specific problem that users encounter every day. For situations like owing money for lunch or movie tickets, or raising funds for a gift or party, but without keeping a record of who paid for what and dealing with cash, KEKS Pay allows users to create a chat group, sharing costs and raising funds digitally. I believe that this is precisely the purpose of digital innovations – to make clients' everyday life easier by serving as their assistants in every action or transaction," said Dejan Donev, head of the Digital Transformation Team at Erste banka, while presenting the app.
In addition to the above, it is important to note that the app was developed in line with the highest data encryption standards and the PCI DSS regulation on the protection of card numbers, and is further protected with a PIN or biometric authentication.
Zagreb, Ivana Lucica 2, e-mail: email@example.com
Dario Gabric, tel.: +385 (0)72 37 13 71; mob: +385 99 2371 371
Danijela Trbovic, tel.: +385 (0)72 37 15 31; mob: +385 99 2371 531
Sara Zadravec, tel.: +385 (0)72 372 493; 099 2372 493